Market Research: Understanding the target market, customer needs, preferences, and competitors is the first step. This involves gathering data through surveys, interviews, and analysis of market trends.

Target Audience Identification: Defining the specific demographics, interests, behaviors, and pain points of the target audience helps tailor marketing efforts effectively.

Unique Selling Proposition (USP): Clearly defining what sets your product or service apart from competitors and why customers should choose your brand is crucial for branding strategy.

Brand Identity: Developing a consistent brand identity includes creating a memorable logo, choosing brand colors, defining brand voice and messaging, and establishing brand values and personality. Price: $2,000 – $4,000 (excluding advertising costs)